BACHELOR IN BUSINESS ADMINISTRATION

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INTRODUCTION

The Accelerated Online BBA (Bachelor of Business Administration) is a focused distance learning business-degree program that develops a thorough understanding of business in its manifold aspects. Delivered via eLearning it is ideal for candidates with practical experience who do not possess the appropriate academic qualifications, aiming to obtain them by expanding and formalizing knowledge in the various fields of business. The program is strongly oriented towards practical application, rather than theory. It is a combination of academic content adapted for the experienced working professional, coupled with extensive academic and industry related exposure. Graduates of this program may advance into SMC’s accredited online MBA program.

PROGRAM DESIGN

The curriculum is a-la-carte. It’s portfolio of courses serves as the basis for establishing an individual academic plan, which is aligned with your previous academic credentials and professional experience. You will receive credits in all the fields where you can prove evident formalized knowledge, skill, and competence. In fields with related business experience, you will pursue the final exams only. The remaining courses will be pursued as normal. Modules:

• Fundamentals of Marketing
This course examines the different skills needed to be an effective marketing person. It explores the processes of analyzing the market, applying the 4 Ps, the specifics of marketing products and services and the differences in selling them, focusing on the contemporary marketing trends.

• Presentation & Communication
This course provides students with the required skills to produce clear written communication which is concise and persuasive and which helps enhance the competitive advantage of the company. Topics include reports, proposals, tenders and letters, commercial correspondence and effective reports. Furthermore, the course examines the seven aspects of a dynamic presentation, shows methods of structuring, visualizing and delivering the message. The class will help you improve your confidence and will examine the theoretical and practical concepts and problems of public speaking. All presentations will be videotaped and handed out to you for analysis.

• Business Law
A study of the different legal systems, with an emphasis on the law’s relationship to business. Special emphasis will be placed on the legal environment of business, torts and crimes in the business environment, principles of contract law, analysis of the international systems and the optimization of legal practice for the different issues of business. The second part focuses on contracts and bills of sale, contracts of sale, powers of attorney, resolutions, wills, employment contracts, partnership agreements and the legal forms of business entities and investment vehicles.

• Business Cultures & Protocol
The global environment of today and the increased cultural diversity in business require culturally-aware managers in both domestic and international markets. This course enhances the communication skills which may be utilized to improve business relations within an intercultural context, focusing on cultural and cross-cultural management.

• Purchasing & Supply Chain Management
The increased competition and the challenges of the global economy result in many companies today profiling themselves and therefore outsoursing parts of their R & D, production and delivery processes to specialised, external suppliers. The result of this phenomenon is the increasing need of managing suppliers and the underlying purchasing and negotiation processes, which have become crucial to the financial success of the firm, both in relation to costs, but also to quality and innovation.

• Fundamentals of Accounting
The course is an introduction to the field of accounting for business. Topics covered will include double-entry system of accounting, the closing process, including, adjusting and closing entries, accounting for investments, accounts and notes receivable, inventory, property, plant, and equipment and other assets.

• Business Policy & Strategy
This is the basis for a solid understanding and applying of management decision-making, the present business environment and ethical considerations in business. We will examine business practices, learning organizations, strategies for building, extending, and sustaining competitive advantage, corporate culture, vision, mission and strategy.

• Micro & Macroeconomics

• Financial Management
Explores into depth the issues and concepts of a successful financial management of a firm. Topics include capital budgeting, NPV, IRR, Profitability Index, Net Working Capital management in cash management, credit policies, receivables management, inventory.

• Sales Management & Consumer Behaviour
Examines the sales management process of the company, as well as the different methods of sales that can be applied in business. The course will review planning, staffing, training, directing and controlling the sales team, and will develop the skills of the you in sales.

• Management & Business
Discusses the basic concepts of managing, delegating, analysis, decision making, job design, human resource management, communication planning and controlling in an organization. We thus explore not only the management process, but the different approaches to it and the external factors influencing it. Furthermore, the course explores the different structures that optimize management of firms and discusses the various sides of a business organization, namely marketing, accounting, finance, human resources, and information systems. We discuss how to combine conflicting interests in a company to achieve organizational goals. You will also be able to assess the best form of business organization and its structure in each environment.

• Entrepreneurship
The course deals with theory and practice of managing and owning your business, problems of running a family business and how new businesses are started. The subject explores the entire process of creating and running operations, from a planning to an execution stage. It gives a thorough prospective of the process of building and presenting business plans, and applies it in cases of creating plans for companies.

• HR Management
Examines and provides a solid ground for understanding human behavior, human resources and their development and the issues and challenges that impact companies and organizations. It creates an analytical horizon for issues in team building, motivation and satisfaction, dynamics of communicating, leading, counseling, and improving.

• International Business & Trade
The class examines the process of international financing and development, with the roles of different types of lenders, domestic and foreign government assistance programs, different methods of payment, identifying and managing risk in the international financial arena and tax considerations. It explores the most common methods of international payment and collections, including letters of credit, forfeiting, consignment, and counter trade.

• Management Information Systems
The course provides the foundation for understanding information systems and examines its role, functions and strategies in today’s business environment. It will cover the principles and concepts of IS, the motivation for using IS in business, the technologies applied and their applications, and the reciprocal relationship between the organization and information technology.